Social shopping, messaging apps, video content and artificial intelligence are likely to be integral to social media marketing strategies in 2024. According to a new study by Emplifi, as consumer goods firms and retailers build out their 2024 goals, marketing…
Serious woman with shopping cart in grocery store. Attractive young woman pushing shopping cart and looking at shelves in supermarket. Shopping concept Nearly 70% of Gen Z consumers are extremely or very aware of store brands, and 64% always or…
Veteran local real estate investor Jack May has paid $19.65 million for a West Nashville garden-style apartment complex. According to a Davidson County Register of Deeds document, the seller was an Atlanta LLC. That entity paid $13,075,000 for the complex,…
Adam Furness. The AdNews end of year Perspectives, looking back at 2023 and forward to next year. We talk to marketers from across APAC day in and day out and a common theme from 2023 is that it has been…
The back isn’t as big as you want to believe. 4. The dreaded Christmas rota CHRISTMAS WITH YOU, from left: Aimee Garcia, Freddie Prinze Jr., Deja Monique Cruz, Zenzi Williams, 2022. Pic: REX You know the rota for Christmas is…
Late business-to-business (B2B) payments are the bane of any accounts receivable (AR) department. The headaches caused by late B2B payments affect more than just the accountants, as the entire firm relies on incoming payments to remain solvent. Any delay can…
Skift Take European regulatory agencies are increasingly cracking down on airline ads that claim they have a positive environmental impact. — Meghna Maharishi “Committed to protecting the environment: travel better and sustainably.” “Fly more sustainably.” “Environmental Advocacy.” These are some…
Experts from Hootsuite noted that the primary social media ROI concern for healthcare companies is the time and money it takes to maintain a multi-platform presence. The dawn of the era of artificial intelligence (AI) is changing how healthcare marketers…
Zinat Sanu Swagata Popular silver and small screen actress Zinat Sanu Swagata has said she wants to explore different sectors in the entertainment industry. Swagata has carved a niche for herself working as an actress, model, presenter and singer. She…
The headphone industry isn’t known for its rapid evolution. There are developments like spatial sound and steady advances in Bluetooth audio fidelity, but for the most part, the industry counts advances in decades rather than years. That makes the arrival…